More Flexible 301 Redirects

Updates to 301 Redirect Functionality

More Flexible 301 Redirects

Randy Apuzzo 02.20.2017

301 redirects are a key part of managing or migrating any website. Their primary purpose is to ensure users get to the intended page and that page rank is maintained and pass to the correct pages.

Old behavior

If you were to set up a 301 redirect for /example to a page at the new path of /en/products/example/, it would only be matched directly.

URL Visited Response
/example 301 to /en/products/example/
/example/ 404
/example?utm_medium=linkedin 404
/example/?utm_medium=linkedin 404


New Behavior

Now, that same redirect will be also be caught by other close matches. 

URL Visited Response
/example 301 to /en/products/example/
/example/ 301 to /en/products/example/
/example?utm_medium=linkedin 301 to /en/products/example/?utm_medium=linkedin
/example/?utm_medium=linkedin 301 to /en/products/example/?utm_medium=linkedin

Experience a Headless Content Management System, Join Zesty.io.


Start a Sandbox Now

More from Mindshare: Marketing Technology

Placeholder image

Connected Data: The Evolution of the Business Website

Websites have played a significant role for businesses in the last 20 years. Let's look into the future.

Read Article
Placeholder image

What is WYSIWYG? | What You See is What You Get

With a WYSIWYG editor, how your design and content appears on the editing platform is exactly what it will look

Read Article
Placeholder image

Zesty.io: Automatic XML Sitemap Generation

No more pesky hard file updating.

Read Article
Placeholder image

5 Technical Mistakes that are Derailing your Marketing Campaign

Easily Avoidable Mistakes That Can Save Your Campaigns

Read Article
Randy Apuzzo photo

Randy Apuzzo

Founder & CTO, Zesty.io

Randy has had a penchant for computer programming from an early age and started applying his skills to build business software in 2004. Randy's stack of skills range from programming, system architecture, business know-how, to typographic design; which lends to a truly customer-centric and business effective software design. He leads... Learn More

Exploring content solutions? Looking to replatform?

Speak with an Expert


Chat with Us

To speak with someone in sales and marketing, use the chat popup on this page. To speak with a developer, join https://chat.zesty.io